Game-changing eCommerce SEO company
A leading SEO eCommerce agency who will be your competitive edge, deliver tangible results and help you generate more sales through your store.
Increase your sales with eCommerce SEO
If you run an eCommerce store, organic search should be a core part of your growth strategy. Not just to drive traffic, but to build visibility in a market where customers are comparing brands, not just products.
Ranking at the top of search is no longer just a technical challenge. It’s about whether your brand is seen as a credible, trusted source within your category. That takes time, consistency, and the right mix of technical SEO, content, and external authority signals.
Competition in online retail has increased, but so has the opportunity. The brands that win are not always the biggest. They are the ones that build stronger signals across the web and show up consistently where it matters.
At Quirky Digital, we help eCommerce brands turn organic search into a scalable growth channel. Whether you’re on Shopify, Magento, BigCommerce or WooCommerce, our focus is on building long-term visibility that goes beyond rankings alone.
Best ways of improving SEO on eCommerce websites
At Quirky Digital, on-page SEO is not treated as a checklist. It’s about building pages that genuinely deserve to rank, whether that’s across your category structure, product pages, or wider content.
We work across lead platforms but the focus stays the same. Clear site structure, strong internal linking, and content that aligns with how people actually search and evaluate products.
Content plays a central role, not just in targeting keywords, but in building topical authority. That includes refining existing pages, expanding depth where it matters, and creating content that supports both discovery and conversion.
Keyword research still matters, but not in isolation. In eCommerce, small differences in search intent can have a significant impact on performance. We focus on understanding how your audience searches, what they compare, and where your brand needs to be visible across that journey.
Alongside this, we look at your competitive landscape and how your brand is positioned within it. The goal is not just to increase rankings, but to strengthen your visibility across the full purchasing cycle and drive sustainable revenue growth from organic search.
Increase in organic revenue for Luxury Watch Retailer
Find out how we helped turn organic search into one of Miltons Diamonds' most sustainable growth channels.
The QD eCommerce SEO process
No two eCommerce businesses are the same. The products, margins, competition, and customer journeys all shape what an effective SEO strategy looks like.
We apply a consistent strategic approach, but the execution is always tailored. That means prioritising the areas that will have the greatest commercial impact based on your market, your site, and your growth objectives.
Rather than following a fixed checklist, we focus on the work that will move the needle. Below is an overview of how we approach SEO for your store:
#1 Knowing the goals of your store
This is where we have a collaborative approach with you and your team about what the goals are for your store. Do you want to target the globe with your products? Can you only ship nationally? How much revenue would you like to aim for? What do you want to rank for? We go through all this so we have a detailed outline of what we need to act on.
#2 A complete website SEO audit
For us to learn what the unique issues (or successes) on your site, we need to carry out an SEO audit. This way, we can best tailor your strategy to target the areas of improvement, while putting a heavy focus on what you do well to best reach your revenue and profit targets.
#3 Evaluate stores similar to yours
Having competition is highly likely, especially within the eCommerce industry, so we need to see exactly who your matched competitors are, how we can learn from them, and overtake them on the search engine results pages (SERPs)
#4 Ecom relevant keywords research
Your website will have certain search terms that you may already rank for, or low-hanging fruit that you’re not yet taking advantage of. It’s our job to find the most relevant keywords and rank for them, so you can have the most lucrative return on your investment.
#5 Writing SEO-optimised content
Just because you’re a product-based company doesn’t mean writing content is irrelevant. Content is how you convert. Content is how you show your expertise. Content is how you answer industry-specific FAQs. This is what our specialist content team does best.
#6 Build your website authority
As an eCommerce site, especially, people want to know that your products are trustworthy. What better way to do that than to feature you in press, build high-quality links to your site, and demonstrate your expertise in the media. That’s what our outreach team will be working on day-in-day-out.
We want to be your long-term eCommerce SEo agency
The eCommerce market is saturated, but visibility is no longer just about outranking competitors. It’s about building a brand that search engines and LLMs recognise as a trusted authority.
At Quirky Digital, we work with eCommerce brands that want more than incremental ranking gains. We help businesses build organic visibility through a combination of technical SEO, content strategy, and digital PR. That means strengthening the signals that actually influence search today, from site performance and structure to how your brand is referenced across the web.
We’ve worked with founder-led brands and international eCommerce businesses operating in highly competitive markets. The common factor is ambition, but also a recognition that SEO now sits closer to brand, reputation, and long-term growth than ever before.
Our focus is not just on traffic, but on building sustainable organic growth. That includes increasing visibility across search, improving the quality of traffic, and ensuring your brand is consistently positioned as a credible source within your category.
eCommerce SEO frequently asked questions
Backlinks are a key part of any SEO strategy - but it can be one of the more difficult aspects. It can involve searching through the internet for other sites, blogs, and pages to link your site to. When other high ranking websites link to your site, your traffic will increase and it will establish authority.
However, at Quirky Digital, we don’t just get any links - we aim to get the best links possible. Getting poor-quality links can actually be bad for SEO, so we ensure all links we acquire are relevant and high-quality.
When it comes to SEO, it’s best to implement a strategy sooner rather than later. Although SEO can bring a business new life, it’s far better to use it to grow a business rather than save a business.
If your website isn’t ranking as well as it used to, or you created a new web design and lost your rankings and organic traffic, or you’re simply unsure what to do when it comes to SEO, you’re sure to benefit from our expert SEO services.
In the UK, pricing for eCommerce SEO services tend to start from £1,500 and can cost upwards of £10,000 per month. When it comes to eCommerce SEO, you will typically require a blend of technical SEO, link building and content writing – so if you are comparing packages, ensure it has been tailored towards your business.
eCommerce SEO does not cost more than normal SEO, it’s around the same price. It’s not the eCommerce part that would make it more expensive anyway; it’s the size/complexity of your site, where you’re targeting, your goals, and many more factors that affect the price range.
Quirky Digital works with all the eCommerce platforms, so no matter the content management system (CMS) you’re using, we can work with you. Shopify, HubSpot, Magento, WordPress, etc., are definitely the most common we come across, however.
Yes, absolutely, you should have a blog on your eCommerce site. With a blog, it’s not only a chance to show off to your audience that you know what you’re talking about and demonstrating your expertise, but it can also help you get backlinks and bring more traffic to your website for relevant keyword terms. If you don’t have a blog, you’re missing out.
How long it takes to see results with eCommerce SEO is a very site-specific question because for some sites, there may be some quick wins we can see and you may see results quicker. Whereas, some sites are already established, and it may take a bit longer, but rest assured, you’ll see them. Long-term business success is what you should be aiming for anyway if you want a long-lasting brand.
In our opinion, Shopify and/or WordPress (with the WooCommerce plugin) are the two best platforms for SEO. This doesn’t mean you can’t see results with other CMS’, but they’re definitely the easiest to use and navigate for SEO purposes.